The Story of Honestly Aaron
Your home for all things interesting, fun and quarky and hopefully you'll learn something
Honestly Aaron began as a simple idea—to compartmentalize my many interests and insights into a space where I could connect with others on a personal level. Having spent years on the road (sometimes out of the back of my trusty Prius) and experiencing both big wins and big learning "losses", I wanted a place to share the stories, tips, and perspectives I’ve picked up along the way. It’s part newspaper, part personal magazine, all genuine Aaron.
What You’ll Find Here: This Substack is a daily dive into a range of topics that matter to me and, hopefully, to you too. Expect a rich mix of content:
News and Analysis: From local issues to global happenings, my take on the world of politics, markets, and beyond.
Small Business and Retirement Tips: Through humor and action-oriented advice, I share daily tips for mom-and-pop businesses and retirees, helping you tackle today’s biggest challenges with ease.
Health, Lifestyle, and Tech Insights: Discover the latest on wellness, tech trends, and practical gadgets that make life a little better (or at least more interesting).
Entertainment and Travel Tales: Join me on journeys—like my 2,000-mile bike ride from Dallas to DC—and get my take on pop culture, road-tripping, and the adventures of Prius camping!
Check out the latest episodes of Business for Breakfast, also available on Apple and Spotify.
Why I Do This
My mission? Helping others suffer a little less by sharing practical advice and uplifting stories. My wife, Rebecca, and I run a 50+ year old small business accounting firm. And when we're not doing that, we're focused on our passion project: Pedaling Against Ponzis. We spend our free time working to raise awareness and funds for families affected by financial fraud schemes. I’ve spent years in ministry, started multiple successful businesses, and have a lifelong love for endurance events and gadgets that bring joy. This Substack is my way of sharing it all with you, one story at a time.
Who This Is For
Honestly Aaron is for anyone looking for an honest take on life’s highs and lows, a bit of guidance, and a lot of relatability. Whether you’re a small business owner, retiree, tech enthusiast, or just someone who appreciates funny stories, there’s something here for you.
Let’s Stay Connected
Join Honestly Aaron, your Self-zine for navigating the challenges and triumphs of everyday life. Subscribe, share, and let’s keep finding ways to make life just a little better.